<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:media="http://search.yahoo.com/mrss/"
	
	>

<channel>
	<title>The Studio of Missy Reinikainen</title>
	<link>https://missyreinikainen.com</link>
	<description>The Studio of Missy Reinikainen</description>
	<pubDate>Fri, 09 Jun 2023 16:55:13 +0000</pubDate>
	<generator>https://missyreinikainen.com</generator>
	<language>en</language>
	
		
	<item>
		<title>HOME</title>
				
		<link>https://missyreinikainen.com/HOME</link>

		<pubDate>Fri, 09 Jun 2023 16:55:13 +0000</pubDate>

		<dc:creator>The Studio of Missy Reinikainen</dc:creator>

		<guid isPermaLink="true">https://missyreinikainen.com/HOME</guid>

		<description>
	
	Missy is a creative director specializing in art direction &#38;amp; design.


	

	
	
&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/dd8fcdcdf0c8c951487091108fcf11d5d94ff57a4a16128be31d8a2033243712/Gobe-Brand-2.png" data-mid="181588839" border="0" alt="Gobe Brand Concept &#38;amp; Design" data-caption="Gobe Brand Concept &#38;amp; Design" src="https://freight.cargo.site/w/1000/i/dd8fcdcdf0c8c951487091108fcf11d5d94ff57a4a16128be31d8a2033243712/Gobe-Brand-2.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2caad867672165b58e7d0bcbd99f11ceb9faea391558f55fb99b4a98fe43eb21/d1_reincarnation_gif-2.gif" data-mid="181589118" border="0" alt="Nike Chicago NSW Launch" data-caption="Nike Chicago NSW Launch" src="https://freight.cargo.site/w/1000/i/2caad867672165b58e7d0bcbd99f11ceb9faea391558f55fb99b4a98fe43eb21/d1_reincarnation_gif-2.gif" /&#62;
&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/3f06b31961984c0561e036962135997afa0b702cfc3f2e2773d8fbe17eef740c/WSB-Brand-1.png" data-mid="181588997" border="0" alt="WSB Engineering Brand Identity" data-caption="WSB Engineering Brand Identity" src="https://freight.cargo.site/w/1000/i/3f06b31961984c0561e036962135997afa0b702cfc3f2e2773d8fbe17eef740c/WSB-Brand-1.png" /&#62;
&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/51240cab4725fa106b588a5f1cdcb3f60b1f4fd519384806e826774758241f41/Plantable-Brand-5.png" data-mid="181588891" border="0" alt="Plantable Brand Redesign" data-caption="Plantable Brand Redesign" src="https://freight.cargo.site/w/1000/i/51240cab4725fa106b588a5f1cdcb3f60b1f4fd519384806e826774758241f41/Plantable-Brand-5.png" /&#62;
&#60;img width="2994" height="1656" width_o="2994" height_o="1656" data-src="https://freight.cargo.site/t/original/i/f3a0f53f423f95bd9bc07696617f3c75439a88b7ea096b890144461a4e986060/MoreWays-SubwayPlatform.jpg" data-mid="206657135" border="0" alt="Etsy 2023 Campaign: Shot by Luca Venter &#38;amp; Set/Prop Styling by Astrid Chastka" data-caption="Etsy 2023 Campaign: Shot by Luca Venter &#38;amp; Set/Prop Styling by Astrid Chastka" src="https://freight.cargo.site/w/1000/i/f3a0f53f423f95bd9bc07696617f3c75439a88b7ea096b890144461a4e986060/MoreWays-SubwayPlatform.jpg" /&#62;
&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/11af8a8639ffb7cc2ac594b350c2fa7aae68cd1f358792dc2d0287cd40be4f5a/Etsy-Holiday-2.png" data-mid="181589742" border="0" alt="Etsy Holiday 2022: Shot by Luca Venter &#38;amp; Set/Prop Styling by Astrid Chastka" data-caption="Etsy Holiday 2022: Shot by Luca Venter &#38;amp; Set/Prop Styling by Astrid Chastka" src="https://freight.cargo.site/w/1000/i/11af8a8639ffb7cc2ac594b350c2fa7aae68cd1f358792dc2d0287cd40be4f5a/Etsy-Holiday-2.png" /&#62;
&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/fc33f4bd6427889047dc97154da632b2e6fda0e9ef7c16824e0d31ad7e7ba0ce/SHS-Brand-2.png" data-mid="181588955" border="0" alt="Susannah Holmberg Brand Identity" data-caption="Susannah Holmberg Brand Identity" src="https://freight.cargo.site/w/1000/i/fc33f4bd6427889047dc97154da632b2e6fda0e9ef7c16824e0d31ad7e7ba0ce/SHS-Brand-2.png" /&#62;
&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/046e2ecd12a665746c2ea16e324e64a5e76963ae5cfef7967a1674454136fae6/Outsiders-Brand-1.png" data-mid="181588913" border="0" alt="Outsiders Brand Concept &#38;amp; Identity" data-caption="Outsiders Brand Concept &#38;amp; Identity" src="https://freight.cargo.site/w/1000/i/046e2ecd12a665746c2ea16e324e64a5e76963ae5cfef7967a1674454136fae6/Outsiders-Brand-1.png" /&#62;
&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/fe591251a0c40b6a81d9b754f20fbcefb730683fae76c241c9e8fa244b837905/Gobe-Brand-1.png" data-mid="181589741" border="0" alt="Gobe Brand Concept &#38;amp; Identity" data-caption="Gobe Brand Concept &#38;amp; Identity" src="https://freight.cargo.site/w/1000/i/fe591251a0c40b6a81d9b754f20fbcefb730683fae76c241c9e8fa244b837905/Gobe-Brand-1.png" /&#62;
&#60;img width="3584" height="2014" width_o="3584" height_o="2014" data-src="https://freight.cargo.site/t/original/i/5f9aca752c686b4662a78116e9ad62414aa71f6cb9454984ed49c2761eaa4064/Screen-Shot-2022-11-01-at-1.46.14-PM.png" data-mid="181589102" border="0" alt="Perfect Day Brand Redesign" data-caption="Perfect Day Brand Redesign" src="https://freight.cargo.site/w/1000/i/5f9aca752c686b4662a78116e9ad62414aa71f6cb9454984ed49c2761eaa4064/Screen-Shot-2022-11-01-at-1.46.14-PM.png" /&#62;
&#60;img width="4991" height="2807" width_o="4991" height_o="2807" data-src="https://freight.cargo.site/t/original/i/fdc5f259b22330e8492bf6dcd08d3626d98cad417b6a27b280039f3151267332/plantable_packaging_2.jpg" data-mid="181589739" border="0" alt="Plantable Brand Redesign" data-caption="Plantable Brand Redesign" src="https://freight.cargo.site/w/1000/i/fdc5f259b22330e8492bf6dcd08d3626d98cad417b6a27b280039f3151267332/plantable_packaging_2.jpg" /&#62;
&#60;img width="2475" height="1441" width_o="2475" height_o="1441" data-src="https://freight.cargo.site/t/original/i/a5f45d2a661815f9b651c0e7333dc278decf23e354e47195e30765af94788388/MoreWays-Billboard-2.jpg" data-mid="206657113" border="0" alt="Etsy 2023 Campaign: Shot by Luca Venter &#38;amp; Set/Prop Styling by Astrid Chastka" data-caption="Etsy 2023 Campaign: Shot by Luca Venter &#38;amp; Set/Prop Styling by Astrid Chastka" src="https://freight.cargo.site/w/1000/i/a5f45d2a661815f9b651c0e7333dc278decf23e354e47195e30765af94788388/MoreWays-Billboard-2.jpg" /&#62;
&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/784d8e708b9edc3bf21f61785b0f7a62794e4f42b62f0496a3ac382c47dd0e12/Etsy-Holiday-1.png" data-mid="181589745" border="0" alt="Etsy Holiday 2022: Shot by Luca Venter &#38;amp; Set/Prop Styling by Astrid Chastka" data-caption="Etsy Holiday 2022: Shot by Luca Venter &#38;amp; Set/Prop Styling by Astrid Chastka" src="https://freight.cargo.site/w/1000/i/784d8e708b9edc3bf21f61785b0f7a62794e4f42b62f0496a3ac382c47dd0e12/Etsy-Holiday-1.png" /&#62;
&#60;img width="2933" height="1688" width_o="2933" height_o="1688" data-src="https://freight.cargo.site/t/original/i/d7f5e82e8246741c1710a90133466008d9b01a42521d64928fd9b08f68c1b8e2/PD-styleguide-msr.png" data-mid="181589030" border="0" alt="Perfect Day Brand Redesign" data-caption="Perfect Day Brand Redesign" src="https://freight.cargo.site/w/1000/i/d7f5e82e8246741c1710a90133466008d9b01a42521d64928fd9b08f68c1b8e2/PD-styleguide-msr.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e86e5f09c50d851b5b03f4cc0137d091f8cc18a62ced0ebe18692c642aaf1b08/fds_05.jpg" data-mid="181588883" border="0" alt="Facebook Design System Identity Concepts" data-caption="Facebook Design System Identity Concepts" src="https://freight.cargo.site/w/1000/i/e86e5f09c50d851b5b03f4cc0137d091f8cc18a62ced0ebe18692c642aaf1b08/fds_05.jpg" /&#62;
&#60;img width="2400" height="1470" width_o="2400" height_o="1470" data-src="https://freight.cargo.site/t/original/i/5588313235120c5527aab3bb79fe64ba4bc1fcc80eaa8f298a57a181c09833b0/Gobe_capsule_boxes-color.jpg" data-mid="181589086" border="0" alt="Gobe Brand Concept and Identity" data-caption="Gobe Brand Concept and Identity" src="https://freight.cargo.site/w/1000/i/5588313235120c5527aab3bb79fe64ba4bc1fcc80eaa8f298a57a181c09833b0/Gobe_capsule_boxes-color.jpg" /&#62;
&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/c30b6fc1e117c698d6c80a6f0a7ad9118c348c1b485e2351a7aa4803ca94af95/type-hilton.png" data-mid="181589103" border="0" alt="Tempo by Hilton Brand Design: Logo by Brad Surcey" data-caption="Tempo by Hilton Brand Design: Logo by Brad Surcey" src="https://freight.cargo.site/w/1000/i/c30b6fc1e117c698d6c80a6f0a7ad9118c348c1b485e2351a7aa4803ca94af95/type-hilton.png" /&#62;

	

	

	

	

	&#60;img width="884" height="1317" width_o="884" height_o="1317" data-src="https://freight.cargo.site/t/original/i/7f303480cbdf0a24685638ecc9fba3ebedef7ce3506cd64757b68037cac1a293/missy-headshot-wobbles.png" data-mid="181590533" border="0"  src="https://freight.cargo.site/w/884/i/7f303480cbdf0a24685638ecc9fba3ebedef7ce3506cd64757b68037cac1a293/missy-headshot-wobbles.png" /&#62;
	About
I have over a decade of experience working with both established and brand new companies across a range of industries. My approach combines strategy, aesthetic instinct, and cultural curiosity with the aim of creating work that is distinct and evocative. Ambiguity and experimentation are my friends.Independently, I’ve worked with founders, companies, and agencies alike. Previously, I was with the wonderful folks at Zeus Jones where I learned the joys of a loose job description and being curious about everything.
St. Paul–based. Wisconsin–born. Go Pack Go.
Photo by Jack Samels
	Brand Experience
3MAppleBobbi Brown ChipotleEtsyFSCHealth Partners HiltonKohler
MetaMonotypeNikeNordstromPlantablePerfect DayRae WellnessThe North FaceWelly Health

	

	What I Do

	Brand Identity Systems
Strategic Design Direction
Intersection of Brand &#38;amp; Product
Art Direction



	


	What I Love
	Michigan’s Upper PeninsulaKnittingAmateur Mycology
ZeldaMothering 3 Small Beings

	

	

	Say Hi
	︎︎︎ hello@missyreinikainen.com

				
	

	
</description>
		
	</item>
		
	</channel>
</rss>