WSB

WSB is an engineering firm with eyes toward the future. Nearing its 25th year, the brand wasn’t speaking to the company’s innovative spirit and unique position within the category. We partnered for a complete redesign that echos the bold, forward-thinking company behind it.

Co-Designer: Gordon McIntyre-Lee
Strategy: Sarah Herberg
Copy & Creative: John Reini
Photography: Aquafox
Production: Beth Larson