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Missy is an art director & designer specializing in holistic branding.

Gobe Brand Concept & Design Nike Chicago NSW Launch WSB Engineering Brand Identity Facebook Design System Identity Concepts Susannah Holmberg Brand Identity Outsiders Brand Concept & Identity Plantable Brand Redesign Etsy 2023 Campaign: Shot by Luca Venter & Set/Prop Styling by Astrid Chastka Perfect Day Brand Redesign Etsy Holiday 2022: Shot by Luca Venter & Set/Prop Styling by Astrid Chastka Plantable Brand Redesign Perfect Day Brand Redesign Gobe Brand Concept and Identity Etsy Holiday 2022: Shot by Luca Venter & Set/Prop Styling by Astrid Chastka Gobe Brand Concept & Identity Etsy 2023 Campaign: Shot by Luca Venter & Set/Prop Styling by Astrid Chastka Tempo by Hilton Brand Design: Logo by Brad Surcey
About

Missy has over a decade of experience working with both established and brand new companies across a range of industries. Her approach combines strategy, aesthetic instinct and cultural curiosity with the aim of creating work that is distinct and evocative. Ambiguity and experimentation are her friends.

Independently, she’s worked with founders, companies, and agencies alike. Previously, Missy worked with the wonderful folks at Zeus Jones where she learned the joys of a loose job description and being curious about everything.

St. Paul–based. Wisconsin–born. Go Pack Go.

Photo by Jack Samels
Select Clients

3M
Apple
Bobbi Brown
Chipotle
Etsy
Facebook
FSC
Health Partners
Hilton
Kohler
Monotype
Nike
Nordstrom
Plantable
Perfect Day
Rae Wellness
The North Face
Welly Health
Services
Art Direction
Brand & Identity Design
Creative Direction
Creative Strategy
Campaign Development
Design Direction
Digital Product Design
Print + Package + Editorial
Say Hello
︎     Made in sunny St. Paul, Minnesota     ︎     hello@missyreinikainen.com     ︎     © 2023 Missy Reinikainen     ︎     Made in sunny St. Paul, Minnesota     ︎     hello@missyreinikainen.com     ︎     © 2023 Missy Reinikainen