MSR

Missy Reinikainen
Design & Art Direction
missy.reinikainen@gmail.com

 

Hello. I'm a graphic designer based in Minneapolis. I work at Zeus Jones and specialize in brand design & eating bagels.

 
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Outsiders

 

This project was the stuff dreams are made of. Along with an incredible team, I was a part of the inception of Outsiders from the concept, product and ingredients to the branding, packaging and web presence.

The result is a doesn't-take-itself-too-seriously homage to some of the most under-rated, midwestern pizza styles.

 

_Strategy & Concept
_Visual Identity
_Packaging
_Website

Photos: Cadillac Gypsy
Styling: Liz Gardner
Design: Lindsay St. Clair
Creative: Jason Zabel
Creative: Reuven Perlman

 
 
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Information

I specialize in building visual brands from ground up, aiming to balance strategically smart design with the “feels”.

Instagram / Dribbble / The Joneses

 

Select Clients

3M
Apple
Bobbi Brown
Facebook
FSC
General Mills
Nike
Nordstrom

Interests

Mother Nature
Knitting
Stevie Nicks
Mycology
Ken Burns Docs
The Green Bay Packers